Fat Loser Generals Can Get Bent
Dem Who Said the Quiet Part Out Loud About the Schumer Shutdown Now...
Wait, There Was a Hunting Stand With a Clear Line of Sight to...
Texas Dem Suggests She’ll Slash Republicans in the Throat If They Try to...
An NJ Dem Said *What* Now About ICE
Nobody Asked for This: The IRS’s Plan to Take Over Tax Filing
Louvre Heist Encapsulates a Western Culture That Will Not Defend Itself
When 'Fact-Checkers' Are Weaponized Partisan Public Relations
With China and Trade, America Is Winning Again
The Trends in New Jersey and Virginia
'Gates of Hell?' More Like a House of Cards: Iran’s Bluster Does Not...
Do Palestinian Lives Matter?
Accountability Matters
Trump's Triumph: Derailing the UN's Global $13 Billion Carbon Tax Slush Fund
Why Birthright Citizenship Should Not Extend to Illegal Immigrants
Tipsheet

What a Joke: MSNBC Unveils Its New Name and Logo

Townhall Media

MSNBC has finally located the source of its declining ratings and viewership and is actively taking steps to ameliorate them. They’ve decided the culprit is the name itself: MSNBC. By year’s end, it will be rebranded as MS (My Source) NOW (News, Opinion, World).

Advertisement

Joe Scarborough and Andrew Sorkin discussed the rebranding on "Morning Joe," decrying the rebranding as "entrepreneurial." Sorkin went as far as to say he liked the change because he thinks "it does have the sort of independence that actually gets away in some ways from even the idea of legacy media." Scarborough even said that MSNBC is "moving in a direction beyond corporate media." 

They may find that a name change is the least of their concerns; a shakeup in their political analysis and blind allegiance might be the key to separating themselves from the legacy media. 

Advertisement

MSNBC’s steep ratings decline in 2025 is seen as clear proof that its progressive approach has alienated viewers amid a changing political climate. After Vice President Kamala Harris lost to Donald Trump in 2024, primetime viewership fell 15 percent year-over-year, and total daytime audiences slid by 26 percent. Their losses outpaced the rest of cable networks, fueling conservative claims that MSNBC’s relentless anti-Trump rhetoric is out of step with the typical American view. While CNN also struggled, Fox News surged with double-digit gains. 

A clear sign that many Americans are tired of the repetitive and continually boring criticisms of President Trump.

Editor's NotePresident Trump is leading America into the "Golden Age" as Democrats try desperately to stop it.  

Help us continue to report on President Trump's successes. Join Townhall VIP and use promo code FIGHT for 60% off your membership.

Join the conversation as a VIP Member

Recommended

Trending on Townhall Videos

Advertisement
Advertisement
Advertisement