Ethan Peck is the Director of Bitcoin at Strive Asset Management, where he focuses on engaging with corporations on their Bitcoin-related practices. Strive’s investment stewardship aims to maximize shareholder value for its clients by reorienting corporations away from value-destroying partisan agendas and back to their purpose of creating value for their shareholders. Strive believes that corporations’ disregard for Bitcoin is a new frontier in those efforts.
Prior to joining Strive, Ethan was a shareholder activist at the National Center for Public Policy Research, where he was among the leaders of the nationwide shareholder movement against ESG and DEI. A shareholder proposal he submitted to Microsoft, requesting that the company add Bitcoin to its treasury, was the first of its kind and opened the door to a conversation on Bitcoin’s role as a corporate treasury asset.
